“Culture is never static, it’s in a state of constant evolution.”
This project started in spring 2017 as part of my final thesis in the field of product design at the University of Applied Sciences and Arts in Hanover, Germany, and raised the question of how the design and lifestyle mentality of today could be combined with the partly lost culture and values of that time.
The result is not only a product from Northern Germany, it also offers an insight into the development of a unique culture and embodies the thoughts of the present.
The efficiency-oriented society in today’s digitized world shows clear parallels to the romantic currents of the 19th and 20th centuries. It also seems to have become more insecure in its hectic pace and global events – whereupon young generations are already reacting in a desire for permanence, which is expressed, among other things, in the rediscovery of traditions and the increased significance of old values.
In order to counteract the alienation of this world and the associated conflicts of modernity, current society is increasingly seeking its balance in nature. In this recollection, they want to regain the originality and truthfulness of nature. Globalisation plays its part in unifying and aligning the world, that’s a reason why the regional, as well as its particularities and interest in its cultural roots, are gaining in importance.
This furniture design plays with the current situation of the present and reacts to it in all its facets. Chair and table are basic furniture, whose naturalness and originality is expressed in the dark black, moor-typical and solid oak wood. This material and the formal orientation towards the old furniture of the moor region make reference to the region’s predominant landscape and its forgotten culture. Its processing combines old handicraft methods with modern production machines in a high-quality product.